Question
Competitive intelligence is an important aspect of strategic management. This information aids decision makers in measuring their performance against rivals and make effective choices for
Competitive intelligence is an important aspect of strategic management. This information aids decision makers in measuring their performance against rivals and make effective choices for the future. However, with an abundance of surplus information, sifting through the right sources for meeting specific goals and objectives can be difficult. Below, are seven known sources of this type information. (1) Competitor Websites (2) Annual Reports (3) Premium Databases (4) Analyst Reports (5) Primary Research (6) Social Media (7) Patient databases (you don't have to answer for each type just pick a couple). Discuss other sources of relevant information for strategic planning. Explain why the sourcesĀ
above can be used effectively. Provide at least one reason why these sources may not provide useful information for research. Remember that the goal of strategic management is planning for the future.
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