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Complete the table below: (Round to the nearest dollar.) Kokomochi is considering the launch of en advertising campaign for its latest dessert product, the Mini
Complete the table below: (Round to the nearest dollar.)
Kokomochi is considering the launch of en advertising campaign for its latest dessert product, the Mini Mochi Muncm Kokomochi plans to spend $58 million on TV, radio, and print advertising this year for the campaigm The ads ere expected to boost sales ofthe Mini Mochi Munch by million this year and $7.6 million next year. In addition, the company expects that new consumers who try the Mini Mochi Munch will be more likely to try KokomochCs other products As a result, sales of other products ere expected to rise by $23 million each year. Kokomochi's gross profit margin for the Mini Mochi Munch is 32%, and its gross profit margin averages 22% for all other products The company's marginal corporate tax rete is 35% both this year and next year What are the incremental earnings associated with the advertising campaign? Complete the table below: (Round to the nearest dollar.) Incremental Earnings Forecast Sales of Mini Mochi Munch Other Sales Cost of Goods Sold Gross Profit Selling, General, and Admin. Expenses Depreciation EBIT Income tax at 35% Unlevered Net Income Year 1
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