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Conceptualize a tourism product (e.g., attraction, activity, accommodation) that is appropriate considering your location. Below are the specific requirements: Product Identification - describe the product

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Conceptualize a tourism product (e.g., attraction, activity, accommodation) that is appropriate considering your location. Below are the specific requirements: Product Identification - describe the product in detail, describe how price/s were determined, and describe the location of the product. Market Study - describe how major trends and information helped support the need/opportunity for the product identified, the potential buyers and their behavior and buying capacity, and the competition in relation to the product and how the product will stand against it. Product-Market Matching: include information on what specifications of the product clearly meet/suit the needs and wants of the identified target market. Devise a promotional plan to promote the tourism product you have conceptualized. Provide information for the following: Objectives: includes objectives of the promotion. Targeted Market: includes information about the target market to which the promotion is targeted to. Promotion Mix: includes information about the promotional tool/s to be organized for the promotion and a sample (e.g., sample brochure) of it. Methods of Assessment: includes information about the methods on how to assess the effectiveness of the promotion

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