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Concerning Market Segmentation, Targeting, and Positioning, thoroughly explain any one of the five components of the Evaluation of Segment Attractiveness ( Concerning Market Segmentation, Targeting,

Concerning Market Segmentation, Targeting, and Positioning, thoroughly explain any one of the five components of the Evaluation of Segment Attractiveness(Concerning Market Segmentation, Targeting, and Positioning, thoroughly explain any one of the five components of the Evaluation of Segment Attractiveness discussed in class. (5) Next, in terms of the Segmentation Methods, which two (and discuss only two) of these bases of segmentation are, from your perspective, most important/relevant for the segmentation and targeting of Marymount University to potential undergraduate students. Thoroughly explain your rationale for choosing each of the two you believe are most important. (10)) discussed in class. (5) Next, in terms of the Segmentation Methods, which two (and discuss only two) of these bases of segmentation are, from your perspective, most important/relevant for the segmentation and targeting of Marymount University to potential undergraduate students. Thoroughly explain your rationale for choosing each of the two you believe are most important. (10)

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