Conduct a financial review of Nike's company. This review must include an analysis of key financial ratios over the past years showed in the data to examine any important trends. You must also compare the companys financial performance to Adidas and the overall sector/industry in which it competes.

write as much as you can

2018-05-31 2017-05-31 2016-05-31 2015-05-31 $36,397 $20,441 $15,956 $34,350 $19,038 $15,312 $32,376 $17,405 $14,971 $30,601 $16,534 $14,067 $11,511 $10,563 $10,469 $9,892 Annual Data 1 Millions of US $ except per share data Nike Revenue Cost Of Goods Sold Gross Profit Research And Development Expenses SG&A Expenses Other Operating Income Or Expenses Operating Expenses Operating Income Total Non-Operating Income/Expense Pre-Tax Income Income Taxes Income After Taxes $29,601 $4,749 $137 E E E EE EE EE EEEEEEEEEE $31,952 $4,445 S-120 $4,325 $2,392 $1,933 $27,874 $4,502 $121 $4,623 $863 $3,760 $26,426 $4,175 $30 $4,205 $932 $3,273 $4,886 $646 $4,240 Other Income $1,933 $4,240 $3,760 $3,273 $1,933 $5,219 $3,273 $4,824 Income From Continuous Operations Income From Discontinued Operations Net Income EBITDA EBIT Basic Shares Outstanding Shares Outstanding Basic EPS EPS - Earnings Per Share $4,445 1,624 1,659 $1.19 $1.17 $4,240 $5,465 $4,749 1,658 1,692 $2.56 $2.51 $3,760 $5,164 $4,502 1,698 1,743 $2.21 $2.16 $4,175 1,724 1,769 $1.90 $1.85 2018-12-31 2017-12-31 2016-12-31 2015-12-31 Annual Data 1 Millions of US $ except per share data Adidas Revenue Cost Of Goods Sold $25,881.62 $12,461.91 $13,419.7 $23,982.71 $11,883.97 $12,098.73 $21,347.42 $10,968.62 $10,378.8 $18,782.42 $9,713.779 Gross Profit $9,068.637 S-10,623.09 $23,085 $2,796.611 $11.81 $2,808.418 $790.089 $2,018.329 $-9,759.01 $21,642.98 $2,339.721 $-53.124 $2,286.597 $755.04 $1,531.557 $-8,728.86 $19,697.48 $1,649.939 $-50.904 EEEEEEEEEEEEEEEEEEEEE $-7,854.97 $17,606.5 $1,175.912 $-23.318 $1,153.706 $391.971 $761.734 $1,597.93 Research And Development Expenses SG&A Expenses Other Operating Income Or Expenses Operating Expenses Operating Income Total Non-Operating Income/Expense Pre-Tax Income Income Taxes Income After Taxes Other Income Income From Continuous Operations Income From Discontinued Operations Net Income EBITDA EBIT Basic Shares Outstanding Shares Outstanding Basic EPS EPS - Earnings Per Share $471.412 $1,126.519 $2,018.329 $-5.905 $2,010.062 $3,375.301 $2,796.611 404 $1,530.426 $-287.096 $1,239.939 $2,886.786 $2,339.721 405 408 $3.06 $3.04 $1,127.625 $1.107 $1,125.412 $2,089.26 $1,649.939 400 412 $2.81 $2.76 $761.734 $-51.078 $703.994 $1,612.299 $1,175.912 403 404 403 $4.98 $4.97 $1.75 $1.75 2018-05-31 2017-05-31 2016-05-31 2015-05-31 $36,397 $20,441 $15,956 $34,350 $19,038 $15,312 $32,376 $17,405 $14,971 $30,601 $16,534 $14,067 $11,511 $10,563 $10,469 $9,892 Annual Data 1 Millions of US $ except per share data Nike Revenue Cost Of Goods Sold Gross Profit Research And Development Expenses SG&A Expenses Other Operating Income Or Expenses Operating Expenses Operating Income Total Non-Operating Income/Expense Pre-Tax Income Income Taxes Income After Taxes $29,601 $4,749 $137 E E E EE EE EE EEEEEEEEEE $31,952 $4,445 S-120 $4,325 $2,392 $1,933 $27,874 $4,502 $121 $4,623 $863 $3,760 $26,426 $4,175 $30 $4,205 $932 $3,273 $4,886 $646 $4,240 Other Income $1,933 $4,240 $3,760 $3,273 $1,933 $5,219 $3,273 $4,824 Income From Continuous Operations Income From Discontinued Operations Net Income EBITDA EBIT Basic Shares Outstanding Shares Outstanding Basic EPS EPS - Earnings Per Share $4,445 1,624 1,659 $1.19 $1.17 $4,240 $5,465 $4,749 1,658 1,692 $2.56 $2.51 $3,760 $5,164 $4,502 1,698 1,743 $2.21 $2.16 $4,175 1,724 1,769 $1.90 $1.85 2018-12-31 2017-12-31 2016-12-31 2015-12-31 Annual Data 1 Millions of US $ except per share data Adidas Revenue Cost Of Goods Sold $25,881.62 $12,461.91 $13,419.7 $23,982.71 $11,883.97 $12,098.73 $21,347.42 $10,968.62 $10,378.8 $18,782.42 $9,713.779 Gross Profit $9,068.637 S-10,623.09 $23,085 $2,796.611 $11.81 $2,808.418 $790.089 $2,018.329 $-9,759.01 $21,642.98 $2,339.721 $-53.124 $2,286.597 $755.04 $1,531.557 $-8,728.86 $19,697.48 $1,649.939 $-50.904 EEEEEEEEEEEEEEEEEEEEE $-7,854.97 $17,606.5 $1,175.912 $-23.318 $1,153.706 $391.971 $761.734 $1,597.93 Research And Development Expenses SG&A Expenses Other Operating Income Or Expenses Operating Expenses Operating Income Total Non-Operating Income/Expense Pre-Tax Income Income Taxes Income After Taxes Other Income Income From Continuous Operations Income From Discontinued Operations Net Income EBITDA EBIT Basic Shares Outstanding Shares Outstanding Basic EPS EPS - Earnings Per Share $471.412 $1,126.519 $2,018.329 $-5.905 $2,010.062 $3,375.301 $2,796.611 404 $1,530.426 $-287.096 $1,239.939 $2,886.786 $2,339.721 405 408 $3.06 $3.04 $1,127.625 $1.107 $1,125.412 $2,089.26 $1,649.939 400 412 $2.81 $2.76 $761.734 $-51.078 $703.994 $1,612.299 $1,175.912 403 404 403 $4.98 $4.97 $1.75 $1.75