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Conduct a SWOT Analysis for Hershey .Each factor that you identify below must include a value [e.g. Percentage (%), Numerical (#), Currency ($) or Ratio

  1. Conduct a SWOT Analysis for Hershey .Each factor that you identify below must include a value [e.g. Percentage (%), Numerical (#), Currency ($) or Ratio (:)] that reveals some quantified fact or trend. These factors are central to a firm's strategic plan because firms must take advantage of strengths, improve weaknesses, minimize threats and take advantage of opportunities. Identify what you consider to be Hershey's.As an example, what percentage of total market share does Hershey's have? Where would this information fit into a SWOT?
  2. Two major strengths
  3. Two major weaknesses
  4. Two major opportunities
  5. Two major threats
  6. In conclusion, use the Hershey Company's annual report and current statistical data to compare Hershey's performance with Marsorwith Nestle, both major competitors. Justify your findings

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