Question
Connelly, Inc., a manufacturer of quality electric ice cream makers, has experienced a steady growth in sales over the past few years. Since her business
Connelly, Inc., a manufacturer of quality electric ice cream makers, has experienced a steady growth in sales over the past few years. Since her business has grown, Jan DeJaney, the president, believes she needs an aggressive advertising campaign next year to maintain the companys growth. To prepare for the growth, the accountant prepared the following data for the current year:
Variable costs per ice cream maker | |||
Direct labor | $ | 17.00 | |
Direct materials | 20.50 | ||
Variable overhead | 8.50 | ||
Total variable costs | $ | 46.00 | |
Fixed costs | |||
Manufacturing | $ | 108,500 | |
Selling | 63,000 | ||
Administrative | 450,000 | ||
Total fixed costs | $ | 621,500 | |
Selling price per unit | $ | 85.00 | |
Expected sales (units) | 36,000 | ||
Required: |
1. | If the costs and sales price remain the same, what is the projected operating profit for the coming year? |
2. | What is the breakeven point in units for the coming year? (Round your answer up to the nearest whole number). |
3. | Jan has set the sales target for 40,800 ice cream makers, which she thinks she can achieve by an additional fixed selling expense of $248,600 for advertising. All other costs remain as per the data in the above table. What will be the operating profit if the additional $248,600 is spent on advertising and sales rise to 40,800 units? |
4-a. | What will be the new breakeven point if the additional $248,600 is spent on advertising? (Round your answer up to the nearest whole number). |
4-b. | Prepare a contribution income statement at the new break-even point. |
4-c. | What is the percentage change in both fixed costs and in the breakeven point? (Input your answers as whole percentages rounded to 2 decimal places (i.e., .1567 = 15.67%).) |
5. | If the additional $248,600 is spent for advertising in the next year, what is the sales level (in units) needed to equal the current years income at 36,000 units? (Round your answer up to the nearest whole number). |
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