consider at least two $(2)$ of your google's main sites and$/$or apps. Describe the following for each site$/$app:

a$.$ Objectives

b$.$ Goals

c$.$ Key Performance Indicators $($KPIs$)$

$2)$ Audience Traffic Analysis. Based on what you know about how the goals of these $2$ sites$/$apps$,$ what do you think good targets would be for the following metrics:

a$.$ Loyalty. You may measure your customers$$ loyalty by analyzing how many times the same people visit the site during a specific timeframe. What do you think would be a good repeat visitor goal within a given month, for your site$($s$)?$

b$.$ Recency. Provides insight into the length of time between visits. Ideally, how much time should elapse between each visitor$$s visit to google site$($s$)?$

c$.$ Length of Visit. Provides an understanding of the quality of your interaction with the customer, and differs based on goals. A content site might want the time spent to be as long as possible, however a customer support site should want this number to be low. Ideally, how long would you like visitors to spend on google site$($s$)?$

d$.$ Depth of Visit. During a time period how many pages should customers typically view ongoogle site$($s$)?$ This may be tied to length of visit.

$4)$ Qualitative Feedback. Finally, examine google site$($s$)$ and assess whether there is any opportunity for real$-$time visitor feedback $($voice of the customer$)$ about their user experience? $($Sometimes this appears in the navigation, other times as a pop$-$up window after you$$ve spent time on the site$).$