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Consider different cell phones models available in the market. 1. Identify customer needs and requirements and rank them. 2. Identify engineering characteristics. 3. Build

Consider different cell phones models available in the market. 1. Identify customer needs and requirements and rank them. 2. Identify engineering characteristics. 3. Build a complete house of quality with benchmark, target values in a step by step process. 4. Finally produce a PDS for the same.

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