Question
Consider large ticket items such as cars, refrigerators, etc. What pricing strategies observed companies using to gain a larger share of the market?As a consumer,
Consider large ticket items such as cars, refrigerators, etc.
What pricing strategies observed companies using to gain a larger share of the market?As a consumer, view these pricing strategies as effective?Why or why not?
Changing perspective to a business or financial manager, does viewpoint change?
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
