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Consider the challenge faced by major manufacturers in identifying and evaluating the stakeholders associated with major product development projects. Such manufacturers include: Apple (iPhone, Macbook)

Consider the challenge faced by major manufacturers in identifying and evaluating the stakeholders associated with major product development projects. Such manufacturers include:

  • Apple (iPhone, Macbook)
  • Samsung (Galaxy phone, televisions)
  • Amazon (Kindle, Kindle Fire, new delivery services)
  • Boeing (new 797, 737 Max)

Choose one of these companies and contribute the following to the discussion forum:

  1. Identify a significant product or service development project.
  2. List who you consider to be the top ten stakeholders (or stakeholder groups depending upon the scale of the project).

Post a simple "power/interest" stakeholder analysis of the stakeholders you identified using either a table or a graph.

Include your rationale for both the stakeholder selection as well as the power/interest analysis.

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