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Consider the differences between marketing in for-profit and nonprofit health care organizations, then differentiate between the two on the issues below, Strategic goals of the

Consider the differences between marketing in for-profit and nonprofit health care organizations, then differentiate between the two on the issues below,

  • Strategic goals of the organizations
  • Variation in access to the capital market
  • Strategic marketing differences between these two types of organizations
  • Quality attributes of the two types of organizations
  • The management of pricing and volume

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