Consider the following configurations ofprice, willingness to pay (WTP), andcost. Think critically about the basic elements we've talked about, as this question asks you toapplythem in a novel way.

In which configuration of these 3 elements would you bemost likelyto make NO PROFIT?

Remember that the vertical position (higher or lower) indicates a higher or lower value. So in the far left configuration, WTP is higher than Price, and Price is higher than Cost.