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Consider the U.S. passenger airline industry through the lens of the Five Forces model. Assume that car and train travel between any two cities is
Consider the U.S. passenger airline industry through the lens of the Five Forces model. Assume that car and train travel between any two cities is readily available.
Based on this information, threats from substitutes are either high or low? All else equal, this implies that the airline industry is either more or less attractive to enter.
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