Question
Considering an E-Commerce Company, as a team you have to discuss, how data can be used as the backbone for all the decision making specifically
Considering an E-Commerce Company, as a team you have to discuss, how data can be used as the backbone for all the decision making specifically wrt Customer Engagement and Experience. Key Focus should be on "Customer Segmentation".
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Introduction to Operations and Supply Chain Management
Authors: Cecil B. Bozarth, Robert B. Handfield
5th edition
134740602, 134740912, 9780134692869 , 978-0134740607
