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Content of the Assignment: 1. Name, History and Origin of the brand (5%) 2. Marketing Strategy of the brand (STP) (15%) 3. SWOT Analysis (15%)

Content of the Assignment: 1. Name, History and Origin of the brand (5%) 2. Marketing Strategy of the brand (STP) (15%) 3. SWOT Analysis (15%) 4. Marketing Plan (Marketing Mix) (25%) 5.Your evaluation and recommendation of the brands Marketing Plan. (40%)

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