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Context Al Safa Bank is relatively a new Bank in the Palestinian market which started its operations 3 years ago. However, the market share of
Context Al Safa Bank is relatively a new Bank in the Palestinian market which started its operations 3 years ago. However, the market share of Al Safa Bank is very small and they need to work on improving their share in the market. To do so, Al Safa Bank wants to conduct a market research and ask different stakeholders about how they can attract more customers (individuals and organizations). Assignment Objectives Al Safa Bank wants to design three data collection tools: Interviews Focus Groups Questionnaires o 5 Interview questions o 5 Focus Groups questions o 10 Questionnaire questions B) Please Indicate with whom you will conduct the Interviews - Focus Groups - Questionnaires in order to help Al Safa Bank, collect the needed data to improve their Market Share. A) Please create
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