Cost$-$Volume$-$Profit $($CVP$)$ analysis is a valuable tool for businesses to understand the relationship between costs, volume, and profits. Imagine you are advising a startup company planning to introduce a new product to the market. Explain the significance of CVP analysis in the decision$-$making process and consider what would happen to the company's profits if they decide to increase the selling price of their product? How would a decrease in variable costs impact their break$-$even point?