Costa Coffeehouse chain is improving in consumer engagement through social media platforms. Discuss this statement and suggest toCostasome new marketing ideas to effectively engage consumers with its brand.

50 YEARS 1971 PASSION AND DEDICATION 2021 . IN ONE CUP Sergio and Bruno The first Costa store . . . .. . . 1971 COSTA COFFEE Costa open their opens on Vauxhall wholesale business -0- Bridge Road, London in London Vista 1981 .. ....... on COSTA - ABC- The first international Foundation store opens in Dubai 1999 The Costa Foundation launches as a registered charity focused on improving the social and economic welfare of coffee-growing communities. 85,000+ children have benefited since. The At-Home 2006 COSTA Costa Coffee launches in the UK Rainforest Alliance 2007 Certified farms start supplying Costa Coffee The Coca Cola Company with beans - Costa Coffee becomes part of the 2008 . . . Coca-cola family RFA certified coffee ensures compliance with rigorous standards for protecting wildlife, natural habitat, workers' rights . . . . . . .. . .... . ...... 2019 and local communities b It took . . . . .... ......... ......... . ........: . . . . ......... 112 ATTEMPTS to achieve the Costa 2020 Coca-Cola HBC brings the COSTA COSTA COSTA great taste of Costa Coffee Coffee Signature blend to its first European markets and Russia