Course Hero X D2L Assignment Instructions: Internat X 20 Spinbot - Article Spinning, Text R X + X C trioscollege.brightspace.com/d21/le/content/31581/viewContent/1394838/View * IT . . . mail YouTube Maps New Tab ASSIGNMENT STEPS 1. Create a sales and marketing strategy. Describe each market segment and outline the organization's strategy for gaining competitive advantage, the product or service positioning, and the marketing mix (4 Es or 5Ps). This section must cover ecommerce, branding, and sales channels and include an action plan. You must incorporate at least five credible sources in your submission. 2. Possible elements of the marketing mix include: Product strategy Pricing strategy Positioning strategy Place or distribution strategy Promotions or communications strategy Customer journey strategy Selling strategy 3. Action plans are important because they enable strategies to be implemented. Your action plan must identify specific tasks that will be accomplished and resources that will be deployed to achieve your strategic objectives. General Assignment Guidelines a. Produce a well-written marketing strategy that reflects both descriptive and analytical abilities. Develop approaches that meet the needs of your target customer profiles and provide a real action plan to ensure that your strategies can be put in practice (use ENG () 17:29 07-08-2022 3 IN 33 . C Mostly sunny DELLourse Hero x D2L Assignment Instructions: Internal X . Spinbot - Article Spinning, Text R X + V X trioscollege.brightspace.com/d21/le/content/31581/viewContent/1394838/View I T nail YouTube 9 Maps New Tab 3. Action plans are important because they enable strategies to be implemented. Your action plan must identify specific tasks that will be accomplished and resources that will be deployed to achieve your strategic objectives. General Assignment Guidelines a. Produce a well-written marketing strategy that reflects both descriptive and analytical abilities. Develop approaches that meet the needs of your target customer profiles and provide a real action plan to ensure that your strategies can be put in practice (use valid market research to support your strategic planning). b. Structure the project in line with the rubric criteria and assignment instructions. Review the expectations related to each section of the project and ensure you address these thoroughly. Look carefully at the grading scheme. In general, if a section is worth twice as much as another, your project should reflect that proportion. C. Remember that these projects are your opportunity to demonstrate learning, understanding, and retention of feasibility concepts and best research practices. Sometimes, considering an alternative and dismissing it (with supporting rationale) can be very effective in demonstrating your understanding of the material. 4. Your assignment should be submitted as a Word file and be 3 pages long. . Use Font: Arial, Font Size: 11, Spacing: double-spaced b. Include a cover page and reference page. The cover page must include the name of your company, the course title, and the names of the students who prepared the submission. c. Your submission must conform to the requirements of APA formatting, including your annotated bibliography. See Sault College APA Quick Guide for guidance on using APA to format your assignment. You may also consult the Purdue Online Writing Lab . d. Upon completion of the assignment, only one member of the team is required to submit the project to Brightspace. ENG 17:29 ()) 2 07-08-2022 3 33 . C IN Mostly sunny DELL