COURSE	MKTG2033
ASSIGNMENT DESCRIPTION	PersonalMarketingPackage-Submission3
DUEDATE	Dec. 04,2022at11:59pm
METHODOFSUBMISSION	BlackBoard
VALUEOFASSIGNMENT	15%
TYPEOFASSIGNMENT	Individual

GeneralInstructions

1. Allassignmentsareduebythedateindicatedabove.
2. No late submissions will be accepted. Note: From time to time you may experience com- puter or network issues or personal challenges that may impede you submitting on time. Plan ahead so that you have plenty of time to submit.
3. AllsubmissionsmustbemadeinMicrosoftWordformatunlessotherwisestated.ZIP, RAR, PDF or any other file types other than Word will not be marked.
4. ThesubmissionshouldbeaWorddocumentwithlinkstoyouronlinemediaasspecified

below:

Instructions

1. Providelinkstoyour:
   • LinkedIn profile
   • Twitteraccount
   • Oneotherplatformofyourchoice

Each of these must be "branded," using the techniques discussed in the course. Utilize key words, substantive content, strong writing, consistent visual elements and design; tailor mes- sages to the specific audience and the specific platform. Content should be reflective of your personal brand. Online branding must be consistent with oine.

1. Provide link to:
   • Yourpersonalwebsite

Yourwebsitemustcontaincontentaswediscussedinclass(inotherwords,don'tjusthavea tabfor"testimonials,"butprovideactualtestimonials(thesecanbethesamelettersofrecom- mendation you used for your oine portfolio). Use the techniques and tools we discussed from inclass,especiallytheweekwedidourcomputerlab.

Your website must also contain a minimum of two blog posts with substantive content (as dis- cussed in class) and the website should reflect your personal brand from a visual and content standpoint.

Grading:

Your mark will reflect how complete your submission is, how well you have thought out and communicated your brand, and how well that brand is reflected in these materials. Your online materials must demonstrate your professionalism. Polished. Proof-read. Eectively written.

NOTE:

Branded = consistent with the visual and verbal brand profile you have developed throughout this course. All material must be "on-brand," and support the goal of establishing you as a business professional. You will submit this assignment by submitting a Word document (com- prised of your links) through the ASSIGNMENT section in BlackBoard.

MarkingScheme

Section	Mark
Linked In Branded Keywords/strongwriting Consistentvisualelements/design Message	/ 20
Twitter Branded Keywords/strongwriting Consistentvisualelements/design Message	/ 20
Additional Platform Branded Keywords/strongwriting Consistentvisualelements/design Message	/ 20
Website Content Design Branding Blog	/ 80
FinalAssignmentMark	/140
Final Grade	/15%offi- nal