Create a destination marketing plan for Maui, Hawaii by answering the following: 1. Define the destination's geographical
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Question:
Create a destination marketing plan for Maui, Hawaii by answering the following: 1. Define the destination's geographical location and boundaries (provide a clear map). 2. Indicate the name of your DMO. 3. Describe the role of government in getting the destination infrastructure built (hotels, airports, etc.) 4. Specify how your DMO is (or will be) funded during the 1-year marketing plan period. Clearly identify if it is public, private, or a Public/Private Partnership (PPP). Share what the local government is expected to provide in seed money to get started before other sources of revenue can come in (like bed taxes or profits to tourism stakeholders).
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