Create a Research Plan for

$*$

beauty salon management software system

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and the plan must include all of the key parts:Project backgroundResearch goalsOverarching research questionsRecruiting planScriptyou can follow the example i provided:Example Research PlanStudy

$1$

: Semi

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Structured InterviewForeign language learners and what they needBackgroundDigital learning has become a trend. Our market research shows that there are

$10$

$$million digitallearners in the US and

$1$

$/$

$10$

$$of them are learning foreign languages. Our team is interested increating a digital product

$($

desktop or mobile app

$)$

$$for adult learners who study languages intheir leisure time for fun. Since adult learners usually have a busy schedule, our platform aims atoptimizing study plans for busy adult learners.Research GoalOur team wants to learn about how adult learners use digital tools to learn languages, includingwhat goals they try to achieve when using these tools. We want to determine what opportunitiesand needs might exist for new language

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learning products, so that we can use these findings tohelp us shape the direction we take in developing our product.Research Questions

$[$

Needs

$]$

$$What is essential for language learning? What are users' current pain points?

$[$

Behaviors

$]$

$$How do language learners currently study languages? How do they interact with existing digital products? Do users really need another language learning product? How do users feel about existing products?Method

$30$

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minute in

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person or video semi

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structured interview to gather in

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depth qualitativedata The researcher will use the interview script as a guide and ask follow

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up questionsbased on answers from the usersRecruiting

$5$

$$participants Adults with a full

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time job who: Use digital language

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learning products at least once a week Have been using digital language

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learning products for at least

$3$

$$months To recruit participants, we will send emails to full

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time employees at Company Xsforeign languages study groupScreening Questions

$1.$

$$What is the primary reason for you to study foreign languages?a

$.$

$$For my current job

$($

screened out

$)$

b

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$$For leisurec. For a career change

$($

screened out

$)$

d

$.$

$$Other

$($

screened out

$)$

$2.$

$$What is your primary way to learn languages?a

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$$Take in

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person, instructor

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led courses

$($

screened out

$)$

b

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$$Use digital productsc. Other

$($

screened out

$)$

d

$.$

$$Currently$,$ I am not learning languages

$($

screened out

$)$

$3.$

$$How long have you been using digital products to study foreign languages?a

$.$

$$Less than

$3$

$$months

$($

screened out

$)$

b

$.$

$3$

$$months to a yearc. Over a year

$4.$

$$When was the most recent time you have used these digital products?a

$.$

$$Within a weekb. Within a monthc. Over a month ago

$($

screened out

$)$

$5.$

$$How often do you use these language

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learning digital products?a

$.$

$$A few times a weekb. About once a weekc.

$2$

$-$

$3$

$$times a month

$($

screened out

$)$

d

$.$

$$About once a month

$($

screened out

$)$

e

$.$

$$Fewer than once a month

$($

screened out

$)$

Timeline Design proposal: August

$13$

$,$

$2019$

$$Recruiting: August

$68$

$,$

$2019$

$$Sessions: August

$1215$

$,$

$2019$

$$Readout: August

$18$

$,$

$2019$

ScriptNotes:

$[$

italicized brackets

$]$

$$are used to document what we wish to learn from each questionIntroductionMy name is

$[$

name

$]$

$.$

$$Thank you very much for participating in this study. I am currently workingon a project related to learning foreign languages. I would love to learn more about yourexperience with language

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learning digital products. This interview will take about

$30$

$$minutes$.$ Ifyou want to leave the session or take a break at any point, please let me know. Do you have anyquestions before we start?Do you mind if I record this session for note

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taking purposes? The recording wont be sharedwith anyone outside of our team.Warm

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up Questions

$[$

Build rapport. Start with easy questions to get to know the participant

$]$

$1.$

$$Could you tell us more about yourself.

$2.$

$$Which languages are you currently learning?

$3.$

$$Which apps or websites are you currently using for learning languages? Have you triedother apps before?Probe into needs and behaviors

$4.$

$$How did you get started using digital language

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learning products?

$[$

Motivation : what didparticipants hope to achieve?

$]$

Follow

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up questions: When did this happen? What was the trigger? How was the learning experience? What was the learning outcome? Did you reach your learning goal?

$5.$

$$How long have you been learning languages? Where did you take your very first lesson?

$($

If not digital

$)$

$$Why did you decide to switch to using digital products?

$[$

Whichneeds did digital products meet that other types of learning failed to meet?

$]$

$6.$

$$How often do you study? What motivates you to continue to study on a daily

$/$

week