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Create Marketing CommunicationsPlan for 2021 considering Covid - 19 pandemic for Adidas brand Create IMC campaign Idea by taking into account chosen positioning of the

  1. Create Marketing CommunicationsPlan for 2021 considering Covid - 19 pandemic for Adidas brand
  • Create IMC campaign Idea by taking into account chosen positioning of the brand: (For athletes who are at home and in isolation, Adidas is the way to go. We know that Covid-19 has affected everyone financially to a point that you just want to spend on food and basic needs alone. Adidas has come closer to you with a tap on your phone for home deliveries of our products. we are giving 50% discount on all of our items that you purchase online and additional protective surgical mask.Stay safe and enjoy life to the fullest).
  • Design visuals to present IMC campaign idea
  • Select the Communication Channels and frequency

-Managing Digital Communications?

-Managing Personal Communications?

  • Media and events timetable for 2021 considering COVID 2019 pandemic situation
  • Establish the Total Marketing Communications Budget in USd?

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