Creativity is the process of generating new ideas and innovation is a process of generating as well as applying new ideas. Creative entrepreneurs are always thinking up of new products or services, and innovative thinking is the ability to create or open up new markets. Being creative and innovative are certainly two of the traits that demonstrate how competitive an entrepreneur is. a) Entrepreneurship is about generating ideas. Explain FIVE (5) sources of business idea. b) Discuss FIVE (5) obstacles to creativity/innovation that entrepreneurs must overcome