Cross-Cultural Communications You have now developed a goal, objectives, strategies, and tactics as a part of an ad hoc public relations plan for a not-for-profit organization within your community. As the public relations expert you are also being tasked with educating your not-for-profit organization's internal publics on the importance of cross-cultural communication skills when executing your plan. You have been asked to answer these questions presentations cross-cultural communication considerations to the relevant employees within the organization. Please address all of the following: Choose four of the eight characteristics of cultures to focus on and use one paragraph for each characteristic: summarize the characteristic, explain how it relates to your organization's work, and identify at least one potential pitfall to avoid regarding that characteristic. Explain how having a crisis plan can help the organization, should there be a crisis resulting from poor cross-cultural communication. Identify at least three tactics to incorporate into a crisis communication plan for use should there be a cross-cultural communication crisis. Summarize how culture can impact communication and relationship building with the community and media. References (include a minimum of three scholarly, academic sources listed in APA format)