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Customer care sites should be functional and visually pleasing, but they do need not be elaborate or incorporate every bell and whistle is indicative of

Customer care sites should be functional and visually pleasing, but they do need not be elaborate or incorporate every bell and whistle is indicative of which action tip for better service on the Web.
a. Be there and be quick
b. Provide communication alternatives
c. Pay attention to form and function
d. Make site navigation simple

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