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Customer engagement based on rewards programs, membership in loyalty programs, and CRM (Customer Relationship Management) data analytics is most likely to occur during what phase
Customer engagement based on rewards programs, membership in loyalty programs, and CRM (Customer Relationship Management) data analytics is most likely to occur during what phase of the Shop/Buy/Pay/Post-Sales cycle? Question 1 options: Transact Discover Engage Decide
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Operations Management An Integrated Approach
Authors: R. Dan Reid, Nada R. Sanders
7th Edition
1119497388, 978-1119497387
