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customer experience strategy of apple macbook The importance of customer experience 2. Consumer persona creation a. Demographics and story b. Profile c. Motivations for using

customer experience strategy of apple macbook

The importance of customer experience 2. Consumer persona creation a. Demographics and story b. Profile c. Motivations for using the product/service d. Goals for using the product/service e. pinpoints the product/service solves 3. Mapping the customer journey 4. Omnichannel marketing 5. CX performance metrics

CX processes in different industries 7. Conclusion

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