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Dan McClure owns a thriving independent bookstore in artsy New Hope, Pennsylvania. He must decide how many copies to order of a new book, Power
Dan McClure owns a thriving independent bookstore in artsy New Hope, Pennsylvania. He must decide how many copies to
order of a new book, Power and SelfDestruction, an expos on a famous politician's lurid affairs. Interest in the book will be intense at first and then fizzle quickly as attention turns to other celebrities. The book's retail price is $ and the wholesale price is $ The publisher will buy back the retailer's leftover copies at a full refund, but McClure Books incurs $ in shipping and handling costs for each book returned to the publisher. Dan believes his demand forecast can be represented by a normal distribution with a mean of and a standard deviation of
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