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Data Management Plan 2 Zeemh really liked the Data Management Plan 1 you created and asked you to create a Data Management Plan (2) for

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Data Management Plan 2 Zeemh really liked the Data Management Plan 1 you created and asked you to create a Data Management Plan (2) for the Marketing and Sales Team. The data management plan will support the data collection and analysis relevant to the customer experience. Consider: 0 Data from the information provided about Zeemh (Appendix 1) o The Marketing and Sales Team uses Salesforce, collects feedback from customers sent via email and social media, monitors customer complaints and monitors competitors . The Marketing Team collects data at each touch point of the customerjourney, in particular: Point-ofsale/immediately following purchase New customer onboarding Lost deals Customer renewals Customer cancellations First-time website visits Product returns Closed support tickets 00000000

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