Data-Driven "Population Health" Case Study (based on CDC HI-5 model) must be healthcare related Data-driven, based on analysis (not your opinion) 2) Incorporate CDC's HI-5 "three buckets" - what are the goals? 3) Identify target audience - general public? specific age group or demographic? Patients vs clinicians/doctors?? (can have multiple target audiences) 4) Plan to visualize data and communicate with Target Audience (e.g. dashboard) 5) Data Engineering plan - to support ongoing intervention (e.g. data pipeline "design sketch")