Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Dataset Q2-InstagramGlobalUsers.xls records the worldwide number of Instagram users (in millions) since its launch in 2011 to 2018. The data are bi-annual (for every January

Dataset "Q2-InstagramGlobalUsers.xls" records the worldwide number of Instagram users (in millions) since its launch in 2011 to 2018. The data are bi-annual (for every January and

July) and have 16 periods.

  1. Use Bass model to predict the worldwide number of Instagram users in January 2023.
  2. [Hint: Worldwide number of users is A(t) in Bass model. But you need the values of N(t) estimate Bass model? How do you get N(t) from A(t)?]
  3. Compare the value of p and q for your Bass model. What do you find? Do you think the difference make sense after considering the product nature of Instagram?
  4. When will the total adoption rate of Instagram surpass 50% worldwide?
**photo is dataset image text in transcribed
Year TotalUse:s \begin{tabular}{cr} Jan-11 & 1 \\ Jul-11 & 5 \\ Jan-12 & 15 \\ Jul-12 & 50 \\ Jan-13 & 90 \\ Jul-13 & 130 \\ Jan-14 & 180 \\ Jul-14 & 235 \\ Jan-15 & 310 \\ Jul-15 & 365 \\ Jan-16 & 415 \\ Jul-16 & 510 \\ Jan-17 & 625 \\ Jul-17 & 755 \\ Jan-18 & 870 \\ Jul-18 & 1025 \end{tabular}

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Understanding And Managing Public Organizations

Authors: Hal G. Rainey, Sergio Fernandez, Deanna Malatesta

6th Edition

ISBN: 1119705894, 978-1119705895

More Books

Students also viewed these General Management questions

Question

6. How do histories influence the process of identity formation?

Answered: 1 week ago