De Longhi, a coffee machine brand, started off with a filter coffee machine where consumers would pour powdered coffee into a filter, load water and press a switch to get a cup of coffee. They later introduced a new product that came with a grinder. Now consumers would have to load fresh beans into the grinder, take a minute extra to use the grinder to grind the coffee beans before filling the filter before getting a cup of coffee. What type of innovation is this new product?