Dear Sir/Madam :

 

We are a Restaurant Products Supplying Company. Here we are glad to introduce our product which makes a revolution in Milkshake making in restaurants.

 

Our brand new "Milkshake" maker is potentially equal to six humans who make more than six different types of milkshakes at one point in time which took time lesser than for an employee to finish one milkshake at one point in time. And the efforts to make the six milkshakes are just to push a button and a Digital display will be more useful for making milkshakes more efficient.

Consider purchasing our Milkshake maker, to save efforts, reduce future costs on labor, sell more drinks in the limited time and increase your overall profits by selling more. 

 

Our Product cost is $10,000 which will be your yearly labor cost but it will definitely save you up to $40,000 for further years you have to spend on labor because we gave 5 years. 

 

We also promise you, that there will be no compromise on the quality and taste of the product since it goes for many surveys and tests for its taste and quality.

 

Installation cost will bare from our side"

 

Product description:

• Milkshake maker 
• Glowing yellow
• New Model in the market
• Automated process
• Digital display - (which shows everything about making milkshakes)
• Timer 
• 5 Years warranty

Hope, you will be interested in our products and we will have business soon. Please reply to this mail once you've got an idea to purchase this product or to know more about this product.

 

Payment methods and terms will be discussed later on.

 

Thanks for the time you allocated for this mail to read. 

 

THE DIRECT APPROACH

STEP-BY-STEP ANALYSIS AND PLANNING GUIDE

 

The direct approach is used for straightforward messages that convey positive or neutral information. 

 

PART ONE: Analyzing your message and audience.

 

1. What is the purpose of this message?
2. What is my main message, expressed in one sentence?
3. Who is the intended reader?
4. What do I know about the intended reader? What will they care about in this situation?
5. Who else might see the message? Do I need to adjust the message because of these secondary readers?
6. What is my job or role in this situation? How will the message affect me and my organization?
7. What channel should I use to deliver the message?
8. What is the scope of the message?
9. What would be the best tone for this message?
10. What questions might my reader have about the situation?

PART TWO: Planning the direct approach.

The direct approach follows the steps below. Use this planning document to gather your first thoughts and ideas for each section.

 

1. Choose an informative subject line. (Or decide that no subject line is needed.
2. Start the message with the main idea.
3. Present any other information my reader needs.
4. Close on a positive note.