Question
Debra Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of
Debra Willis is the advertising manager for Bargain Shoe Store. She is currently working on a major promotional campaign. Her ideas include the installation of a new lighting system and increased display space that will add $54,600 in fixed costs to the $399,000 currently spent. In addition, Debra is proposing that a 5% price decrease ($60 to $57) will produce a 20% increase in sales volume (20,000 to 24,000). Variable costs will remain at $36 per pair of shoes. Management is impressed with Debras ideas but concerned about the effects that these changes will have on the break-even point and the margin of safety.
(a)
Prepare a CVP income statement for current operations and after Debras changes are introduced.
BARGAIN SHOE STORE CVP Income Statement | ||||
---|---|---|---|---|
Current | New | |||
select an income statement item Gross ProfitNet Income/(Loss)Fixed ExpensesAdministrative ExpensesCost of Goods SoldSelling ExpensesContribution MarginSalesVariable Expenses | $enter a dollar amount | $enter a dollar amount | ||
select an income statement item SalesContribution MarginSelling ExpensesAdministrative ExpensesVariable ExpensesFixed ExpensesCost of Goods SoldNet Income/(Loss)Gross Profit | enter a dollar amount | enter a dollar amount | ||
select a summarizing line for the first part Administrative ExpensesGross ProfitCost of Goods SoldSelling ExpensesFixed ExpensesSalesContribution MarginVariable ExpensesNet Income/(Loss) | enter a total amount for the first part | enter a total amount for the first part | ||
select an income statement item Variable ExpensesContribution MarginFixed ExpensesNet Income/(Loss)Cost of Goods SoldAdministrative ExpensesSelling ExpensesGross ProfitSales | enter a dollar amount | enter a dollar amount | ||
select a closing name for this statement SalesVariable ExpensesNet Income/(Loss)Administrative ExpensesFixed ExpensesCost of Goods SoldGross ProfitContribution MarginSelling Expenses | $enter a total net income or loss amount | $enter a total net income or loss amount |
Would you make the changes suggested? | select an option NoYes |
(b)
Compute the current break-even point in sales units, and compare it to the break-even point in sales units if Debras ideas are implemented. (Round answers to 0 decimal places, e.g. 5,275.)
Current break-even point | enter a number of pairs of shoes | pairs of shoes | |
---|---|---|---|
New break-even point | enter a number of pairs of shoes | pairs of shoes |
(c)
Compute the margin of safety ratio for current operations and after Debras changes are introduced. (Round answers to 0 decimal places, e.g. 15%.)
Current margin of safety ratio | enter percentages | % | |
---|---|---|---|
New margin of safety ratio | enter percentages | % |
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