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Define customer relationship management using the following three component and discuss each component. 1 People 2 Processes 3 Technology
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Customer Relationship Management CRM 1 People The People component of CRM refers to the individuals within an organization who interact with customers directly or contribute to customer relationship m...Get Instant Access to Expert-Tailored Solutions
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Management Accounting Information for Decision-Making and Strategy Execution
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
6th Edition
137024975, 978-0137024971
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