Question
Define each of the following: - Marketing - Hot Button - Distribution - Mission Statement -SWOT Analysis -Database -Fulfillment -Incentive 2. What are the 6
- Define each of the following:
- Marketing
- Hot Button
- Distribution
- Mission Statement
-SWOT Analysis
-Database
-Fulfillment
-Incentive
2. What are the 6 steps of marketing?
3. What is the difference between product research and consumer research?
4. What is the difference between a tangible product and an intangible product?
5. What is the difference between a preformed group and a speculative group?
6. What are the 12 steps to a marketing plan?
- What are 3 new strategies or platforms that cruise lines are using to market their cruises?
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No Nonsense Management A General Managers Primer
Authors: Richard S. Sloma
1st Edition
1893122603, 978-1893122604
