definition of skate holder

1 What is the definition of stakeholder? The same as a stockholder a b. c. d. An individual or company that is affected by your company's decisions A chef that makes steaks in the kitchen None of the above 2. Which of the following is an internal stakeholder a. Employee b. Competitor c. Competitor's customers d. A potential customer 3. Which if the following could destroy a company's image? Donating too much money to charity Green marketing Empowerment of employees Discrimination, harassment, pollution, offensive communication a. b. c. d. 4. Choose the answer that best fits the definition of a media strategy When media companies get together to develop a show Process of analyzing and choosing media for advertising and promotional campaigns A media strategy is the same as single commercial All of the above a. b. c. d. 5. Select the answer below that is a DISADVANTAGE of using television in your media plan a. High level of clutter b. High reach c. High frequency d. Low cost per contact 6. What are the three main marketing strategies? a. Affective, marketing, strategies b. Media, strategy, campaigns c. Cognitive, affective, conative d. Cognitive, sideways, effective