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Delightful Dcor, located in Niagara Falls, Ontario, Canada, is a thriving upscale furniture and dcor establishment voted as one of the top 100 businesses in

Delightful Décor, located in Niagara Falls, Ontario, Canada, is a thriving upscale furniture and décor establishment voted as one of the top 100 businesses in Ontario, CA. Delightful Décor is well situated within Niagara Falls, known for rich history, numerous public events, vibrant downtown district, charming bed and breakfast options, and, seasonal tourism.

As Delightful Décor grows, so does their number of employees. Lately, Delightful Décor has noticed that they are no longer operating with the same customer service they once had. Customer complaints have been increasing as well as interpersonal conflict amongst staff. In addition, employee retention has dropped considerably. Delightful Décor is finding it more difficult these days to attract a suitable candidate pool to fill the increasing vacancies, let alone the positions they need to fill as they expand the business.

The company’s vision, mission and values have always guided the owner of Delightful Décor, Mr. Bouchard. Mr. Bouchard believes in his products and chooses each piece of merchandise with care. Mr. Bouchard has always considered his customers as his guests and has treated each visitor with care and consideration.

Mr. Bouchard’s level of appreciation also extends to his employees, by being flexible with their scheduling needs, offering store credit and discounts, providing internal promotions and by encouraging him employees’ engagement.

The expansion of Delightful Décor (now almost double in size) has resulted in an increase of customers and employees; Mr. Bouchard is no longer able to manage all aspects of the business. He has lost control of how employees interact with the customers and each other. The in-store issues alone are causing insurmountable worries, not to mention the upcoming launch of ‘on-line’ shopping and their new location in Savannah, Georgia, USA.

After many sleepless nights, Mr. Bouchard has decided it is time to expand his vision, mission and values across the organization. He is determined to ensure the organization’s workplace culture, processes, policies and philosophies echo his desire to treat all stakeholders with care, create a welcoming environment for all, maintain consistent high-level standards and engage all patrons and staff.

Mr. Bouchard understands that the organization must improve its management of their human capital. High-performing employees are essential to the on-going success of Delightful Décor, especially with all the upcoming changes. In response, Mr. Bouchard will take a formal approach to identifying and integrating Delightful Décor’s Corporate and Business strategies.

You are a Human Resource Consulting firm hired to create a human resource management (HRM) strategy, which aligns with the organizations’ immediate, medium and long-term strategic goals. Mr. Bouchard has shared with you the company’s vision, mission, and values and a long story of how his business once belonged to his husband’s family. Mr. Bouchard has left the HRM strategy development and planning to you; however, it is essential that a human resource management strategy align with the organization’s goals.

COMPANY DETAILS:

Currently Delightful Décor’s workforce is comprised of 27 jobs and 240 positions, as follows:

1. Shipper Maintenance Worker Storefront Manager

2. Receiver Janitor/Cleaner Server

3. Purchaser PT Graphic Designer Merchandiser

4. Cashier PT Interior Designer Data Entry Clerk

5. Greeter Web Developer Floor Attendant

6. PT Marketing Specialist Operations Manager On-line Sales Support

7. Payroll Clerk Special Events Coordinator CEO/Owner

8. Office Manager Delivery Driver Head Floor Attendant

9. Receptionist Head Cashier Administrative Assistant

The company’s Mission, Vision and Values are as follows:

1. Mission: Delightful Décor sources only the best for those who view their home’s contents as valued investments, not replaceable and disposable articles.

2. Vision: To share our quality furnishings and decorations with the world, enhancing the home environment for those who appreciate the occasional top of the line purchase and for those who will not consider anything less.

3. Values: To make the world a more beautiful place, by providing useful-quality items that will stand the test of time, be pleasing to the eye and vended by people who care and are cared for.

INTERNATIONAL GROWTH:

  • Storefront Location: Savannah, Georgia

Street: West Broughton Street

Effective Date: 1.3 years

  • On-Line Portal: Worldwide

Effective Date: 4 months



Questions:

1 (a) Identify a current (immediate) goal of chosen organization (ensure the goal is SMART - specific, measurable, attainable, realistic, and timely).

(b) As the HR Consultant, recommend an HRM strategy to assist the organization to meet its current goal. Note: Describe a measurable HRM practice that will influence employees’ behaviors, for the organization to meet its current goal. Describe who, what, where, why, and how.

(c) Identify a medium goal of the organization (ensure the goal is SMART - specific, measurable, attainable, realistic, and timely).

(d) As the HR Consultant, recommend an HRM strategy to assist the organization to meet their medium goal: Note: Describe a measurable HRM practice that will influence employees’ behaviors, for the organization to meet their medium goal. Describe who, what, where, why, and how.

(e) Identify a long-term goal of the organization (ensure the goal is SMART - specific, measurable, attainable, realistic, and timely).

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