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Delta Airlines offers free Wi-Fi for their loyalty member. Just by doing the soft launch back in winter 2022, the airline attracted 500,000 new members,

Delta Airlines offers free Wi-Fi for their loyalty member. Just by doing the soft launch back in winter 2022, the airline attracted 500,000 new members, an average age ten years younger than the average age of the current members. WHY? Is it to increase ancillary revenue or for strategic reason

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