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Derek loves baking and decides to sell some homemade cookies in his neighborhood. Despite using the exact same recipe, he labels half of the cookies
Derek loves baking and decides to sell some homemade cookies in his neighborhood. Despite using the exact same recipe, he labels half of the cookies as "90% fat-free" and the other half as containing "10% fat." He notices that more people choose to buy the first option. This is an example of: Overconfidence bias Confirmation bias Anchoring Framing
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