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Describe how GNCR was able to grow and increase profitability by selling single-cup coffee. Then discuss the significance of single-cup coffee packaging and how it
Describe how GNCR was able to grow and increase profitability by selling single-cup coffee. Then discuss the significance of single-cup coffee packaging and how it relates to sustainability. Is single-cup brewing compatible with sustainability? Why or why not? Can GMCR maintain its leadership in sustainable business practice and continue to grow its single-cup coffee business?
link to the case :https://saylordotorg.github.io/text_the-sustainable-business-case-book/s13-case-brewing-a-better-world-su.html
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