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Describe the advantages and limitations of a) INTERNAL b) COMPETITOR and c) INDUSTRY benchmarking systems. Can these be used in combination effectively? Why or how

Describe the advantages and limitations of a) INTERNAL b) COMPETITOR and c) INDUSTRY benchmarking systems. Can these be used in combination effectively? Why or how can this benefit an organisation?

For each type of benchmarking:

What is it, what does it do?

Advantages

Disadvantages

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