Describe the context of the change in the reference of a company Twitter change x What factors inside the organization are affecting the change, for example, what effects are the culture and the politics of the organization having on the change? Do change recipients have the resources to carry out the change? What factors outside the organization are affecting the change, for example, how is the economy or legislation affecting the change? Apply PEST and evaluate in the context of Porter$$s Five Forces. Use additional analyses as$-$needed, and be creative in your presentation of data.