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Describe the industry architecture for DISNEY - this can be done as a diagram or in written form. Be sure to cover: Who are the

  1. Describe the industry architecture for DISNEY - this can be done as a diagram or in written form. Be sure to cover:
    • Who are the companies main partners?
    • Where does the company sit in the industry (e.g., focused more on scale vs innovation)?
  2. Looking at DISNEY company from a value chain perspective, choose one information technology and apply it to one part of Porter's Value Chain in order to provide the company a strategic advantage.

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