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Describe the primary goods/services and peripheral goods/services for PepsiCo . Introduce the Tasty Reward in PepsiCo. What is the Tasty Reward? How Tasty Reward works

  1. Describe the primary goods/services and peripheral goods/services for PepsiCo.
  2. Introduce the Tasty Reward in PepsiCo. What is the Tasty Reward? How Tasty Reward works for positioning customers to improve the profitability of PepsiCo. and enhance its relationships with its customer base?

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