1. Describe the principal segments and geographic scope of ULTA (Ulta Beauty) from online resource. Include a table of the companys segments and % of revenue in the last year (Use the segments that are used by the Company in its press releases).

   Total Revenues (2019)	Xxxx,xxxx	100%	EBITDA or EBIT or other metric	100%
   Segment 1	$xx,xxx	Xx%
   Segment 2	Xx,xxx	Xx

   A. current P/E ratio, compared to historical P/E range over the prior 5 years (See Bloomberg for this information)

   B. P/Sales ratio,

   C. Beta according to Google or Yahoo (don't do any calculations), and

   D. Leverage ratio (D/Total Capital).