Describe the product that you built... and why you chose the characteristics and features that you did (use data from the simulation to support your decisions)

PROFILE SALES FEEDBACK Market Survey School Children Summary of the results of initial market research for this target segment Demographics 35,000 1% Market Size (thous): Growth Rate: Purchase Behaviour Purchased pack last quarter (%): 20% Price Preference Data Avg purchase price: $24.00 Preferences Survey results asking members of this segment to rate the importance of five characteristics Capacity Comfort Durability ||| 23% Waterproof Eco-Friend y Target Segment PROFILE SALES FEEDBACK Market Survey School Children Summary of the results of initial market research for this target segment Demographics 35,000 1% Market Size (thous): Growth Rate: Purchase Behaviour Purchased pack last quarter (%): 20% Price Preference Data Avg purchase price: $24.00 Preferences Survey results asking members of this segment to rate the importance of five characteristics Capacity Comfort Durability ||| 23% Waterproof Eco-Friend y Target Segment