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Describe typical (target) Zipcar customers in terms of their demographic, psychographic, geographic, and behavioural characteristics.
Describe typical (target) Zipcar customers in terms of their demographic, psychographic, geographic, and behavioural characteristics.
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G eographic Dividing the market into different geographical units such as nations regions stat...
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Investments Analysis and Management
Authors: Charles P. Jones
12th edition
978-1118475904, 1118475909, 1118363299, 978-1118363294
